TikTok Trending Products

TikTok’s Hottest Beauty Must-Haves

From buzz-worthy skincare to game-changing haircare and makeup, these trending products are taking TikTok by storm.

Filter 72 products

Frank Body Glycolic Body ScrubFrank Body Glycolic Body Scrub 250g
Frank Body Glycolic Body Scrub 250g

$30.00
ANSWR Exfoliating Hair Removal DropANSWR Exfoliating Hair Removal Drop
ANSWR Exfoliating Hair Removal Drop

$29.00 $38.00 24% offsaving
Cetaphil Oily Skin Cleanser bottleCetaphil Oily Skin Cleanser
Cetaphil Oily Skin Cleanser

Cetaphil Oily Skin Cleanser defends against the five signs of skin sensitivity: roughness, irritation, dryness, tightness, and a weakened skin barrier, whilst gently cleansing your skin of unwanted impurities. This low lather gel to foam...

From $11.00 $13.00 15% offsaving
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K18 Leave-in Molecular Repair Hair MaskK18 Leave-in Molecular Repair Hair Mask
K18 Leave-in Molecular Repair Hair Mask

From $16.00
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Colorescience Total Protection Face Shield Flex bottleColorescience Total Protection Face Shield Flex - Medium
Colorescience Total Protection Face Shield Flex - Medium

$52.00
K18 Damage Repair Starter SetK18 Damage Repair Starter Set
K18 Damage Repair Starter Set

$125.00 $141.00 11% offsaving
ANSWR At-home Keratin Treatment 100ml and packagingANSWR At-home Keratin Treatment 100ml
ANSWR At-home Keratin Treatment 100ml

$44.00 $58.00 24% offsaving
Colorescience Total Protection Face Shield Flex bottleColorescience Total Protection Face Shield Flex - Fair
Colorescience Total Protection Face Shield Flex - Fair

$52.00
ANSWR At-home Keratin Treatment Kit and packagingANSWR At-home Keratin Treatment Kit
ANSWR At-home Keratin Treatment Kit

$58.00 $78.00 26% offsaving
K18 Shield & Smooth RoutineK18 Shield & Smooth Routine
K18 Shield & Smooth Routine

$91.00
K18 PEPTIDE PREP Detox ShampooK18 PEPTIDE PREP Detox Shampoo
K18 PEPTIDE PREP Detox Shampoo

$51.00
COSRX Advanced Snail 92 All in one Cream tubCOSRX Advanced Snail 92 All in one Cream
COSRX Advanced Snail 92 All in one Cream

Infused with 92% Snail Secretion, this all-in-one cream soothes, heals and repairs the skin while preventing breakouts and maintaining skin elasticity.

$22.00 $40.00 45% offsaving
K18 Molecular Repair Hair Oil 30mlK18 Molecular Repair Hair Oil 30ml
K18 Molecular Repair Hair Oil 30ml

$84.00
Colorescience Total Protection Face Shield Flex bottleColorescience Total Protection Face Shield Flex - Tan
Colorescience Total Protection Face Shield Flex - Tan

$52.00
K18 Damage Shield pH Protective Shampoo 250mlK18 Damage Shield pH Protective Shampoo 250ml
K18 Damage Shield pH Protective Shampoo 250ml

$51.00
COSRX Advanced Snail 96 Mucin Power Essence bottleCOSRX Advanced Snail 96 Mucin Power Essence
COSRX Advanced Snail 96 Mucin Power Essence

A facial essence infused with Snail Mucin to help repair damaged skin, maintain hydration and improve elasticity.

$22.00 $37.00 41% offsaving
ISOCLEAN Makeup Brush Cleaner With Spray TopISOCLEAN Makeup Brush Cleaner With Spray Top
ISOCLEAN Makeup Brush Cleaner With Spray Top

From $11.00
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ISOSKIN Hypochlorus Spray 525ml
ISOSKIN Hypochlorous Spray 525ml

$22.00

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Beauty of Joseon Eye Revive Anti-Ageing & Brightening Serum with Ginseng & Retinol 30mlBeauty of Joseon Eye Revive Anti-Ageing & Brightening Serum with Ginseng & Retinol 30ml
Beauty of Joseon Eye Revive Anti-Ageing & Brightening Serum with Ginseng & Retinol 30ml

$17.00 $22.00 23% offsaving
New
K18 Professional Molecular Repair Hair Mask 150ml
K18 Professional Molecular Repair Hair Mask 150ml

$136.00
ISOSKIN Hypochlorus Spray TopISOSKIN Hypochlorous Spray 110ml
ISOSKIN Hypochlorous Spray 110ml

$13.00
K18 Molecular Repair Hair Oil 10mlK18 Molecular Repair Hair Oil 10ml
K18 Molecular Repair Hair Oil 10ml

$35.00
Augustinus Bader The Foaming CleanserAugustinus Bader The Foaming Cleanser
Augustinus Bader The Foaming Cleanser

$75.00
Philip Kingsley Density Discovery Collection
Philip Kingsley Density Discovery Collection

$54.00 $68.00 21% offsaving
BIOEFFECT Imprinting Hydrogel MaskBIOEFFECT Imprinting Hydrogel Mask
BIOEFFECT Imprinting Hydrogel Mask

Deliver deep hydration whilst maximising the efficacy of BIOEFFECT serums with specially formulated ingredients that don’t interfere with the innovative Epidermal Growth Factor activity. Available to purchase as a single mask or pack of 6.

From $20.00
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ISOCLEAN Carbon Soap
ISOCLEAN Carbon Soap

$13.00
K18 Damage Shield pH Protective Conditioner 250ml
K18 Damage Shield pH Protective Conditioner 250ml

$51.00
ISOCLEAN Makeup Brush Cleaner With Pour TopISOCLEAN Makeup Brush Cleaner With Pour Top
ISOCLEAN Makeup Brush Cleaner With Pour Top

From $22.00
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COSRX Hyaluronic Acid Intensive Cream tubCOSRX Hyaluronic Acid Intensive Cream
COSRX Hyaluronic Acid Intensive Cream

An intense facial cream infused with Hyaluronic Acid to boost moisture levels and protect your skin from hydration loss.

$23.00 $40.00 42% offsaving
COSRX Acne Pimple Master Patches outside their packaging COSRX Acne Pimple Master Patch
COSRX Acne Pimple Master Patch

An easy to use hydrocolloid pimple patch that can be used overnight or under makeup to help treat blackheads and whiteheads.

$6.00 $8.00 25% offsaving
COSRX Aloe Soothing Sun Cream SPF50 PA+++COSRX Aloe Soothing Sun Cream SPF50 PA+++
COSRX Aloe Soothing Sun Cream SPF50 PA+++

Formulated with Aloe Leaf, this soothing sun cream is lightweight, ultra-hydrating and quickly absorbs into the skin without any grease or residue.

$18.00 $29.00 38% offsaving
COSRX Salicylic Acid Daily Gentle Cleanser tubeCOSRX Salicylic Acid Daily Gentle Cleanser
COSRX Salicylic Acid Daily Gentle Cleanser

A gentle daily cleanser with Salicylic Acid that removes excess sebum and impurities leaving the skin feeling smooth and soft without any tightness.

$16.00 $24.00 33% offsaving
COSRX BHA Blackhead Power Liquid bottleCOSRX BHA Blackhead Power Liquid
COSRX BHA Blackhead Power Liquid

A BHA liquid toner made with Willow Bark and Niacinamide that removes blackheads and sebum while gently exfoliating the skin.

$22.00 $39.00 44% offsaving
COSRX Low-pH Good Morning Gel Cleanser TubeCOSRX Low-pH Good Morning Gel Cleanser
COSRX Low-pH Good Morning Gel Cleanser

$15.00 $21.00 29% offsaving
COSRX AHA/BHA Clarifying Treatment Toner bottleCOSRX AHA/BHA Clarifying Treatment Toner
COSRX AHA/BHA Clarifying Treatment Toner

A clarifying toner made with AHAs and BHAs to gently exfoliate dull skin and remove dead skin cells for a clearer, brighter and smoother complexion.

$20.00 $28.00 29% offsaving
tiktok beauty

About TikTok Trending Products

Discover the Best TikTok Trending Beauty Products

Stay ahead of the beauty curve with our collection of TikTok’s most-loved skincare, haircare, and makeup must-haves. Whether you’re looking for glow-enhancing serums, viral hair treatments, or trending makeup essentials, our range has everything you need to upgrade your beauty routine with the latest innovations.

Find Your TikTok-Famous Beauty Must-Haves

From hydrating lip oils and sculpting contour sticks to volumizing hair treatments and skin-perfecting primers, our collection features top-rated products that deliver real results. Explore beauty trends that are taking social media by storm, backed by expert recommendations and customer-loved formulas.

Personalised Advice on Viral Beauty Trends

Not sure which trending product is right for you? Contact our beauty experts for personalised recommendations, explore our blog for the latest trend insights, or take our online skin and hair quiz to find the best TikTok-approved products for your routine.

La Roche-Posay Cleansers for Gentle, Effective Skincare

Formulated for sensitive and reactive skin, La Roche-Posay offer a gentle yet effective cleanse to remove impurities, excess oil, and makeup without disrupting the skin’s natural barrier. Enriched with soothing ingredients like thermal spring water, niacinamide, and ceramides, these dermatologist-approved formulas help to balance, hydrate, and refresh your skin. Whether you have dry, oily, or acne-prone skin, discover a cleanser tailored to your needs for a clean, comfortable, and healthy complexion.

Shop La Roche Posay

ISOCLEAN TikTok Trending Skincare

Keep your beauty routine fresh and flawless with ISOCLEAN, the viral makeup brush and tool cleaner loved by TikTok. Designed to eliminate bacteria, prevent breakouts, and extend the life of your brushes, ISOCLEAN is a must-have for a hygienic, professional-level beauty routine. Quick-drying and effortless to use, it’s the ultimate game-changer for makeup lovers everywhere!

Shop ISOCLEAN's Trending Products

TikTok’s Favourite Korean Skincare

Discover the K-beauty must-haves taking TikTok by storm. From COSRX’s viral skincare essentials to Beauty of Joseon’s glow-boosting formulas and Mixsoon’s hydration heroes, these trend-approved products blend tradition with innovation for glass-like, radiant skin. Shop the TikTok-approved favourites everyone’s obsessed with!

Shop Korean Skincare

TikTok Expert Tips

TikTok is full of viral beauty trends, but not every product will suit your skin. When trying TikTok-approved skincare, introduce new products gradually, patch test before use, and focus on what works for your skin—not just what’s trending. While the latest must-haves can be exciting, a consistent and personalised routine is the key to real, long-term results!

take the free skin test

Top-Rated TikTok Beauty Must-Haves

Discover the viral products everyone is raving about, from skincare saviours to makeup essentials that truly deliver results!
COSRX Advanced Snail 92 All in one Cream tubCOSRX Advanced Snail 92 All in one Cream
COSRX Advanced Snail 92 All in one Cream

Infused with 92% Snail Secretion, this all-in-one cream soothes, heals and repairs the skin while preventing breakouts and maintaining skin elasticity.

$22.00 $40.00 45% offsaving
Color Wow Dream Coat Extra Strength bottleColor Wow Dream Coat Extra Strength Moisturising Spray
Color Wow Dream Coat Extra Strength Moisturising Spray

$33.00 $42.00 21% offsaving
Dermatologist Recommended
La Roche-Posay Cicaplast Balm B5+ Multi-Purpose Repairing Balm 100mlLa Roche-Posay Cicaplast Balm B5+ Multi-Purpose Repairing Balm 100ml
La Roche-Posay Cicaplast Balm B5+ Multi-Purpose Repairing Balm 100ml

$25.00
Elemis Pro-Collagen Cleansing BalmElemis Pro-Collagen Cleansing Balm
Elemis Pro-Collagen Cleansing Balm

$62.00
Color Wow Dream Coat Supernatural Spray bottleColor Wow Dream Coat Supernatural Spray
Color Wow Dream Coat Supernatural Spray

Create sleek, silky tresses with Color Wow Dream Coat Supernatural Spray, a silicone-free hairspray that reduces frizz, controls moisture levels and smooths. Formulated with a heat-activated polymer, this humidity-proofing treatment compresses, tightens, and seals the...

From $13.00 $17.00 24% offsaving
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Frank Body Glycolic Body ScrubFrank Body Glycolic Body Scrub 250g
Frank Body Glycolic Body Scrub 250g

$30.00
ANSWR Exfoliating Hair Removal DropANSWR Exfoliating Hair Removal Drop
ANSWR Exfoliating Hair Removal Drop

$29.00 $38.00 24% offsaving

Frequently Asked Questions

Many viral TikTok beauty products gain popularity because they deliver real results. However, not every trend will suit all skin types. It’s always best to check ingredient lists, reviews, and recommendations before incorporating new products into your routine.

Before trying a TikTok-approved product, consider your skin type and concerns. Patch test new products to avoid irritation and introduce them gradually to see how your skin responds.

Brands like COSRX, Beauty of Joseon, and Mixsoon are highly rated on TikTok for their hydrating, skin-soothing, and glow-boosting formulas. These brands blend K-beauty tradition with modern skincare science for real, visible results.

Some of the most talked-about TikTok beauty ingredients include salicylic acid for blemishes, hyaluronic acid for hydration, niacinamide for brightening, and centella asiatica for soothing sensitive skin.

While TikTok is great for discovering new products, not every trend is backed by skincare science. Be mindful of over-exfoliation, DIY skincare hacks, and viral routines that may not work for your specific skin type.

Explore our curated collection of TikTok’s most-loved beauty products here, featuring top-rated skincare, makeup, and haircare essentials that live up to the hype!